Web Design Trends
Web Design Trends are no doubt always evolving. The trendiest and the latest websites have all these web effects. Let's kick off with the list:
Parallax animation
Parallax animation is a relatively new web design trend. It's when images are stacked on top of one another and move at different speeds. Creating an illusion of three dimensions in a two-dimensional plane. If that definition is hard to picture, here’s an example. The body of a website moves up and down when the user scrolls. At the same time, an image moves left and right across the screen when the user scrolls.
What Parallax Animation used for?
Parallax animation is used for showing a scene of multiple images. It can create a background effect, a storytelling effect, and shift the focus of the web page.
Who uses parallax animation?
Firewatch, a game developer website, uses parallax animation in its web design to help the user picture the game’s landscape. History websites can use parallax animation in their web design to help tell stories. Additionally, catalog websites can make good use of parallax animation in their web design to make their products stand out more.
Why use Parallax Animation?
Websites will use Parallax animation to move the focus of a website onto something and give the background to build upon an image.
How Can Parallax Animation Help You Get More Business?
Parallax is an amazing web design trend that can help turn clicks on a website into sales. Parallax animation can shift the focus of a website to a product and give that product some depth. Parallax can tell users what a product will feel like in a picture. Expressing emotion or creating a scene or landscape using parallax animation. The goal of a marketing strategy is to use parallax animation to make the user feel a connection. Creating and adding sentimental value to the product marketing.
Neumorphism
What is Neumorphism?
Neumorphism is a trendy style in web design. Used as a replacement for skeuomorphism, a design makes new products in an old technique to incorporate familiarity. Neumorphism uses shadows to create a minimalist 3D effect on shapes. It can make a shape either pop out of a web page or dip into a web page. Neumorphism is very similar to paper embossing but in an electronic fashion.
What is Neumorphism Used For?
Neumorphism is used to create a 3D effect for shapes. This 3D effect is used on buttons to make them pop out or dip into the page. It is also used on pictures, allowing the picture to show detail and enlarged. Useful for pictures of food.
Who Uses Neumorphism?
App and web developers can utilize Neumorphism the most. This Music player Dribble app uses Neumorphism to make play buttons and menu buttons stand out more. Although mainly used in apps, Neumorphism is not limited to being applied to apps. This Addidas website marketing page Is an excellent example of Neumorphism in the background of the show image. It makes the shoes appear closer.
Why Use Neumorphism?
Neumorphism brings a very minimalistic appeal to the table. It helps separate things to the user through the 3D shadow effect. Basic web pages can come to life through Neumorphism. It can highlight essential buttons on a website and show whether it is active or not.
How Can Neumorphism Help You Get More Business?
Neumorphism is very appealing to users. It doesn’t try to wow a user with its design. Keeping the focus of a website where it should be, the product. Users will be less inclined to leave the web page because of the attractive design.
Neumorphism will make a website easier to navigate. Users may check out more of the website itself. A website may even get more clicks through Neumorphism if a photo of the website is shared through a search engine, which will increase website traffic due to more clicks and more extended visits. More website traffic is a definite factor in product sales since the product is shown longer to more users.
Abstract Art
What is Abstract Art?
Abstract art is a unique web design trend. They are composed of random geometric shapes, lines, colors, and more. Abstract by definition is to pull away from any reference points or to represent anything. Abstract art doesn’t mean anything, but it looks like something and can look like anything!
What is Abstract Art Used For?
Abstract art adds any color and shape to a website. It can be used as a background, a side piece, and a focus on an image or text.
Who Uses Abstract Art?
Anyone can use Abstract art in their website design. That’s one reason why it’s so great. For example, these Website designers use Abstract art on their home page. The abstract art shows layered circles splitting apart from each other and coming back together.
Why Use Abstract Art?
Abstract art can do a multitude of things for a website. One of those things is to bring color to a website. Abstract art can range from any color imaginable. So, it is straightforward to fit Abstract art into the color pallet of any website. Abstract art can also highlight things on a web page. Bringing the focus of the user towards the important things. It can also help discern different parts of a website to its user. Allowing for more content within a smaller space.
How Can Abstract Art Help You Get More Business?
Abstract art is a powerful additive to a website. It can attract the attention of a user through its color, shape, or movement. Resulting in more clicks on a web page. Since it attracts a user's attention, it will also increase the time a user will stay on that web page. At least a little bit. Using abstract art to easily distinguish different parts of a website will make navigating the website more accessible. It can also highlight features of a web page, allowing the product or service to focus. With more clicks, easy navigation, and highlighting, Abstract art is sure to increase sales for a website.
Comfortable Colors
What Are Comfortable Colors?
Comfortable colors is a simple web design trend. They are the colors that don’t have much brightness or saturation to them. Colors like pastels. Specifically, faded shades of green and faded shades of blue are the most popular.
What Are Comfortable Colors Used For?
Comfortable website colors make a website easy to look at with less strain on the eyes.
Who uses Comfortable Colors?
Since comfortable colors are an entire color pallet, any website can use comfortable colors. Facebook uses comfortable colors in shades of blue throughout its web design. Spotify utilizes comfortable colors as well. The shades of dark grey with a bit of green make a very appealing web design.
Why use Comfortable Colors?
Staring at computer screens for extended periods is bad for the eyes. With the pandemic, a lot of people are using computers for their jobs. Students are also spending a lot more time on computers because of zoom classes. Using comfortable colors helps reduce the strain on the eyes and is very inviting to users—especially users in dark environments.
How Can Comfortable Colors Help You Get More Business?
Comfortable colors reduce eye strain on the user. Allowing the user to stay for longer than if they weren’t. Comfortable colors are also appealing to people who like cute things: increasing website clicks and traffic. With longer web page visits and more website traffic, it is easy to see how comfortable colors can increase a website’s business. Turning more users into potential sales from a larger audience pool.
Scrolling Transformations
What Are Scrolling Transformations?
Scrolling transformations is an interactive web design trend. Much like parallax animation, scrolling transformations happen when the user scrolls down the web page.
What Are Scrolling Transformations Used For?
Scrolling transformations are used to add interactivity to a web page. Web design makes images or text appear, transform, and much more.
Who uses Scrolling Transformations?
The scrolling transformation web design can be utilized for any web page that has scrolling as a feature. This applies to almost every website nowadays. SuperSkills made one example of a website with scrolling transformation features on the dribble. His web design trailer features a web page using scrolling transformations in many different ways.
Why use Scrolling Transformations?
Scrolling transformations add interactivity when scrolling down a web page. The physical action of spinning their mouse wheel or swiping on a touchpad can give a web page life. This physical action adding interactivity can captivate a user in the scrolling transformation. The interaction between a web page and the user is a form of participation. Giving a sense of involvement to the user, resulting in higher web page engagement levels.
How Can Scrolling Transformations Help You Get More Business?
Since scrolling transformations add interactivity to a website, users may feel more interested and engaged through it. If scrolling transformations are used to promote a product on a website, it can make a world of difference. Almost anything on a web page can be used with or become a scrolling transformation.
Having a scrolling transformation based around a product on a website can make it stand out more to the user. The interactivity aspect of scrolling transformations can create a user more engaged with a website. Using scrolling transformations to highlight a product is robust. It can almost guarantee a user to acknowledge the product. Thus, reaching a higher potential audience. Which counts as more business.
Takeaway on web design trends?
The latest web design trends are trends for a reason. Each has its own unique aspect to bring to the table. With more tools to design a web page for your business, your web page is bound to look like the future.
